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Know Your Company
By Glenda May - Glenda May Consulting
If a friend were to ask, "So, what do you do at work?" you
would probably have no trouble providing a detailed answer. But
what if someone were to ask you what your company does? Could you
give a confident, knowledgeable response? If not, you may need
to brush up on some basic information about your workplace.
Some of you might be saying, "I'm already familiar with my
department; why should I take the time to learn about the rest
of my company?" Here are two important reasons:
* It's possible that a prospective customer, client, or employee
will ask you about your company. If you give a weak, uninformative
answer, you may leave that person with a negative impression of
you and your organization.
* By becoming familiar with the various aspects
of your company‚s
operation, you will gain a clearer idea of how you contribute to
achieving your company's overall goals and objectives.
Of course, being familiar with your company does not mean that
you must have in-depth knowledge about every department or product.
Nor should you ever give out sensitive or confidential information
in order to appear knowledgeable. You should, however, be able
to answer the following questions:
* What is your company's official name?
* Who founded your company? Where? When?
* What are your company's primary products or services?
* Who are your company's customers or clients?
* What are the major departments in your organization and what
does each do?
* What role does your department or division play in your company's
operation?
* Approximately how many people does your company employ?
* Who are your company's leading competitors?
* Does your organization have subsidiaries or branch
offices? If so, what are their names and locations?
If you struggled with any of these questions, do a little research
and ask a few questions. Your manager, HRdepartment, or a long-term
employee should be able to provide you with all the information
you need.
Glenda May is a corporate trainer, career coach and
organizational psychologist. She is the Director of
Management Mentors, a business arm of
Glenda May Consulting Pty Ltd, Australia
You can email Glenda
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